If you want people to find you online, SEO is crucial to the way you do business.
It may not be the most exciting part of branding but it is one of the most fundamental– and misunderstood. In this episode, Jaci adds the human component to SEO. She’ll talk the ins and outs of keywords, platforms and rankings. She’ll take you through the 6 elements you need to “get” to optimize your content for search engines, and tell you why SEO is important for ALL web content not just your website.
For information on these strategies, check out these Razor Branding Blogs:
- 6 TIPS TO UNDERSTANDING SEO FOR YOUR BRAND
- 3 WAYS TO IMPROVE YOUR SEO
- THE ROLE OF SEO IN THOUGHT LEADERSHIP
- 7 TIPS FOR IMPROVING YOUR WEBSITE
And for every day branding tips follow Jaci Russo on Twitter: @jacirusso