Audience Profiling

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Understanding who you’re talking to is a crucial step in understanding how to market your brand. 

In this episode, we guide you through creating and understanding an audience profile.  Hear specific examples that highlight the 3 critical questions to ask yourself before crafting your message.  Having something to say is only the beginning.

For information on these strategies, check out these Razor Branding Blogs:

• 7 STEPS TO REACHING YOUR AUDIENCE
• DON’T MARKET TO YOURSELF
• THE EVOLVING MESSAGE MATRIX

And for every day branding tips follow Jaci Russo on Twitter: @jacirusso