When is the last time you took a good long look at your brand? Your logo, audience, and most of all your brand promise?
If it’s been a while, you may want to let the New Year be an opportunity to reinvigorate your image. In this episode, Jaci talks brand evolution and why it’s important to take stock of where you are– and where you could be. She gets into the logistics of why a real logo is important in the digital age, how your brand messaging is more than just a status update, and why your approach to media needs to be updated for 2018.
For information on these strategies, check out these Razor Branding Blogs:
And for every day branding tips, follow Jaci Russo on Twitter: @jacirusso