It’s a question that haunts many conversations around creating a brand identity and it can greatly impact your company’s return on investment from a branding agency.
Which is better, project based or hourly based pricing? In this episode, Jaci takes the uncomfortable question head on. She explains why project pricing has real advantages over hourly pricing, she gives you the inside track on how the branding process can be hampered with timesheets, and she breaks down why the creativity can be hard to quantify hourly– even if the results are stunning.
For information on these strategies, check out these Razor Branding Blogs:
And for every day branding tips, follow Jaci Russo on Twitter: @jacirusso